Thursday, July 17, 2008

Educational Marketing SuperStar

Ross Lenhart, Executive VP for Stein Communications, is retiring on July 31st. Ross would never call himself a superstar -- he is much too humble for that. But a superstar he is. Lucky for us, Ross is going to continue working with Stein as a consultant. His expertise is invaluable. He has been a colleague, mentor and dear friend to me these past six years. He has inspired so many of us to fall in love with this work. Parties will be had, toasts will be made, and conversations will continue, but I am writing this to begin the process of thanking Ross for all he does and sharing my feelings about the role he has personally played in the lives of his colleagues and his clients. Ross mentioned to me the other day that he has been spending some time reflecting on his career and figuring out how many institutions he had personally called a client. The number? 147. That didn't count the many schools he worked with as an advisor or additional member of the creative team. Can you imagine the stories he could tell? Someone with the kind of perspective Ross has should write a book. So, Ross, have you started yet?

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